Free stuff? Possibly free food? Viral maketing? The interweb? Nude girls? Balloons? Spotlights? Steel drums? Cotton candy? Jousting? Carnival rides? Posters? Flash mobs? TV commercials? Blog posts? Catchy tunes? Famous people endorsement? National disasters? Photography?
The world may never know the most successful marketing strategy. Mainly because it's very cicumstantial.
Probably cotton candy, though....
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